RSS in Australia

It’s interesting to see the take up on different technologies here in Australia. Some things get to market really quickly and others take their sweet time. RSS views of news feeds still isn’t here, News Limited and the major TV stations don’t have them, though The Melbourne Age does. With most of the major news sources in the US having RSS, it amazes me no end of the slow take up here, especially as the technology isn’t very hard to implement.

What interests me the most is the takeup of Podcasting in broadcasting radio stations. Triple J has been podcasting Dr Karl (Awesome!) and Hack for quite some time now and Triple M is also putting their shows up as podcasts.

What this is telling me, is the big companies aren’t really in touch with their customers, while the Radio marketplace is alot smaller and they are doing everything they can to deliver the information we want, when we want it.

I think the big guys need to get on the ClueTrain.

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